Blog
In the town where I live, we have 1 restaurant.
You’d think that there would be an opportunity to thrive there, right?
The restaurant industry is fiercely competitive. Whether you're nestled in a bustling city or a serene countryside, there's always a diner, café, or eatery...
A digital creator is a modern-day short filmmaker, photographer, and storyteller. They weave narratives, visuals, and experiences across many online platforms. They build their own audience of raving fans and then make money by selling directly to them or receiving revenue from the platforms...
You’ve made coffee.
You have sat down at your computer.
You are ready to ROCK. You are going to create content that goes viral.
You feel overwhelmed and you haven't even started.
It’s ok.
In an age where the digital landscape is ever-evolving, business owners find...
People at the office poke fun at me because I do not have an ad blocker on all of my computers.
The main reason is I like to see what people are creating in the world of advertisements. Heck, maybe someday I will create the best commercials of all time but for now, I am a lowly internet marketer....
Marketing is both an art and a science. It's a blend of creativity and strategy that can seem overwhelming to the uninitiated and invigorating to the seasoned professional. In this guide, we'll journey through the world of small business marketing, breaking down concepts into their simplest forms...
In the fast-paced, upside-down world of online marketing, believe it or not, email marketing stands as a powerful tool for businesses to connect with their audience, promote products and services, and nurture valuable relationships. Why? You are talking directly to the potential client. Gone are...
If you were a burgeoning website developer in the early 1990’s you would find dozens of websites. Fast forward 30 years and now as of 2023, there are roughly 1.13 billion websites on the internet. However, the majority of these sites, specifically around 82%, are considered inactive,...
It’s no secret that video is king right now. All you have to do is look to Instagram famously punted on pictures to do what they do best: steal other people’s ideas.
In reality, no idea is original, and when you are one of the biggest companies in the world (Ahem, META), and you have...
Becoming a creator on YouTube is easy. Hit record and upload.
That’s it, right?
Nope.
I have unearthed the secrets to becoming a successful YouTuber and the secrets are nothing sexy, exciting, or interesting. It’s plain common sense and analytics.
Let’s walk through a...
I started advertising my small business about 15 years ago and I mostly did it on my own.
What I found to be highly effective then was for the cost of a textbook, I could do my own SEO and then set up my platforms. For the cost of another book, I could update my website on WordPress and...
I’ll never forget the first day I decided to advertise my business. Believe it or not, it was slightly embarrassing. The reason is, that I was putting myself out there! Once I signed the contract, a lot of hand-wringing ensued like, “Will people think it’s stupid? Do People need...
So you are posting content like a champ getting anywhere between 1 and a trillion views, eh?
Do you have a personal brand you are trying to get off the ground?
Join the fight, friend!!
A few years ago, someone figured out that the future of entertainment was on YouTube, Reels, Shorts, TikTok,...